Most people in the AI space are either pure technologists who've never run a P&L, or pure consultants who've never owned the outcome. Amna sits in a different lane. She built BrandBeat Global Group, a marketing agency that runs across continents with 200-plus people. She sits on the board of Stalliongates Investments. She co-founded Bahrain Venture Park. She writes the pitch decks for founders who actually raise. Deep Steed is the latest chapter, not the first one.
The point of this page isn't a founder profile. It's the team. Deep Steed runs lean by design, supported by a deep bench from BrandBeat Global Group. Read the team list below. Then scroll back if you want the longer version on Amna and the methods we run.
Lean by design. Every role here owns its work end-to-end, supported by a deep bench from BrandBeat Global Group. Names and avatars get swapped in as roles are filled.
Chairman, BrandBeat Global Group
Strategic Advisor, Deep Steed
"Most companies chase the tool. The ones that last build the operating logic underneath it. Deep Steed exists because that gap is widening, and the operators who close it first will own the next decade."
Shafaat Hashmi · Chairman, BrandBeat Global Group
A set of repeatable systems, refined across two markets and dozens of operating businesses. Every founder we work with sees one or more of these.
Design · Redesign · Power Up
The three-phase system we run inside every engagement. Design what the business should look like, redesign the parts that aren't pulling weight, then power up with the technology and capital that actually fits. Order matters. Skip a step and the rest collapses.
The Winning Entrepreneur Workshop
An intensive workshop format for founders, run a few times a year. Strategy, brand, capital, and team, compressed into days. Each cohort leaves with a written plan and a peer group that stays in touch long after the room clears.
Exclusive startup management platform
A high-level platform built for serious founders. Entrepreneurship education, company insights, mentor access, a direct line to our team, and a 360 view of the customer, investor, and event pipeline. Co-founders, teams, and advisors stay aligned in one place. Invitation only.
Cross-market operators are rare. Cross-market operators who've also been technical, also been creative, and also been on the capital side are rarer. That's the lane Deep Steed runs in.
"Most founders don't have an AI problem. They have a foundation problem. Their team can't agree on who owns what. Their data lives in three different tools. They want a chatbot to fix it. AI doesn't fix chaos. It speeds it up."
Amna Razzaq · Founder & CEO, Deep Steed
Deep Steed runs on one rule: get the foundation right, then ship the AI. Not the other way around. We turn down the engagements where a client wants the second half without the first. There are easier ways to make money. There aren't easier ways to make work that actually lasts.
We hire people who have shipped real things, not just attended things. If you're a builder, an operator, or a designer who'd rather skip the bureaucracy and ship, send a note. Tell us what you've built.
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